In July, eBay announced a partnership with noted auction house Sotheby’s to help bring its inventory of art, antiques and collectibles online via a new live auction format with real-time bidding. At the time, eBay said Sotheby’s was the “anchor tenant” to trial this new format on eBay.com. Today, the company is expanding on these earlier efforts with a number of other well-known auction houses, including Doyle New York, Freeman’s, Garth’s Auctions and Swann Auction Galleries, which will all now feature art auctions via a new section on eBay’s website.
Ebay explains that its live auctions are launching in partnership with Invaluable, a technology provider for live auctions focused on art and collectibles. Invaluable’s software, including its online bidding technology are being used on eBay, while eBay – somewhat ironically, given it popularized the online auction in consumer culture – is delivering access to its large user base of 149 million active buyers.
With the new auctions, buyers will be able to browse catalogs for upcoming sales, then bid for themselves at the online events or enter in absentee bids for those they can’t attend.
The auctions will be hosted on a new site at eBay (ebay.com/collectibles-liveauctions), and will also be available via eBay’s search engine for discovery purposes.
In July, eBay announced a partnership with noted auction house Sotheby’s to help bring its inventory of art, antiques and collectibles online via a new live auction format with real-time bidding. At the time, eBay said Sotheby’s was the “anchor tenant” to trial this new format on eBay.com. Today, the company is expanding on these earlier efforts with a number of other well-known auction houses, including Doyle New York, Freeman’s, Garth’s Auctions and Swann Auction Galleries, which will all now feature art auctions via a new section on eBay’s website.
Ebay explains that its live auctions are launching in partnership with Invaluable, a technology provider for live auctions focused on art and collectibles. Invaluable’s software, including its online bidding technology are being used on eBay, while eBay – somewhat ironically, given it popularized the online auction in consumer culture – is delivering access to its large user base of 149 million active buyers.
With the new auctions, buyers will be able to browse catalogs for upcoming sales, then bid for themselves at the online events or enter in absentee bids for those they can’t attend.
The auctions will be hosted on a new site at eBay (ebay.com/collectibles-liveauctions), and will also be available via eBay’s search engine for discovery purposes.
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